‘A little like hallucinogenic wallpaper’: Campaign Review dissects Amaysim spot

In this edition of Campaign Review, Chello’s co-founder and ECD, Tristan Velasco, and Dentsu Creative’s senior strategy director, social and content, Irnin Khan, take a look at some firsts: Amaysim’s first AI-generated TVC, W+K’s highly anticipated first local campaign for Macca’s, and 303 Mullenlowe’s first work for new client Levande.

In Campaign Review, Mumbrella invites industry creatives and strategists to offer their views on recent ad campaigns.

Brand: Amaysim

Campaign: ‘Mega Data Deal’

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