A mining tax? We’ve heard it all before apparently

nice.

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agree

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Good ad.

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Let’s hope this goes viral as well!

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gold

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Brilliant ad! Going viral would do it justice.

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Too late!

Anybody had a look at the markets recently?

We’re an international joke.

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I bet Charles’ sister Verity is happy with this little effort!

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This time it is going to ruin us! Right…

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It’s amazing what you can write when you’re not bound to say anything that’s actually true.
Good laugh – bad ad

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Okay here’s my point.

Good political advertising should not be so easy to rebut.

The logic in this ad isn’t even wafer thin – so a rebuttal ad is child’s play.

eg:

OPEN AN ABORIGINAL LEADER SPEAKING TO HIS PEOPLE AS THE FIRST FLEET ARRIVES

“Trust me, they won’t stay here long”

CUT TO A SHOT OF A POLITICIAN TALKING TO THE TROOPS AS THEY LEAVE FOR GALLIPLOI.

“Trust me, you’ll overrun the Turks in no time”

CUT TO A SHOT OF A POLITICIAN TALKING ON TV.
“Trust me, the world’s highest mining taxes will just make mining stronger.

SUPER/VO You’ll heard it all before. When a politician says trust me – don’t

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