Dr Mumbo

6 mins ago

Lonely old men and cute dogs will mess you up every time

Marketers, forget your B-list reality stars, ditch the glitter canon, and don't bother with the expensive optical ray tracing software for whatever animated character you're hoping will smash into the zeitgeist - all your Christmas campaign really needs to cut through to the masses is a lo ...

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.