Account Management Group calls on agencies to attend Melbourne launch
The Comms Council is calling on agencies in Melbourne to turn out to the first meeting of the Account Management Group in Victoria.
The announcement:
Following the recent formation of the Account Management Group (AMG) in Victoria supported by the Communications Council and headed up by Badjar Ogilvy Melbourne’s General Manager Michael McEwan, The Communications Council now calls all Victorian agencies to join for its official Launch on Wednesday November 21.
The theme for the night is ‘The Dark Art of Account Management’ and will see a panel consisting of Peter Biggs – CEO Clemenger BBDO, Tara Lordsmith – Head of Marketing, Simplot Australia, David Trewern – Chief Digital Officer, STW Group and Ben Coulsen – ECD, GPY&R seek to clarify what is often perceived as the mysterious art of account management, highlighting what they see as a ‘great suit’ and why they believe account management is still as relevant as ever.
The launch will be an opportunity to come together for some frank discussion; opening up debate on the importance of Account Management within the industry, its connection to creativity, what needs to be done to ensure marketing communications is top of talent’s list entering the industry and how AMG will help you further your career.
The event will be held at the Ogilvy Offices on St Kilda Road, Melbourne at 6.30pm for a 7pm start.
Entry is free for AMG members and $20 per ticket for non-members.
To become a member, please contact Audrey Maxwell – audrey@communicationscouncil.org.au.
Membership to the end of 2013 costs $120 (inc.GST).
AMG was formed in September and aims to raise the standards of commercial creativity in Australia through the promotion and recognition of the value of account management, focusing on education, inspiration and creativity. AMG will celebrate the art of successful account management, acknowledging and celebrating it across the advertising industry.
Source: press release
