ACM relaunches travel brand Explore

Andrew Banks

November 10, 2022 9:49

ACM has relaunched their marquee travel brand, Explore, having brought the leading travel destination in-house.

The relaunch sees Explore content expanded across ACM’s 14 daily mastheads, including The Canberra Times, Newcastle Herald and The Courier (Ballarat), a new website at exploretravel.com.au plus the ability to book holidays directly on the Explore website. The entire ACM digital network will publish Explore content alongside many of ACM’s 120 other mastheads.

Head of content and travel Kate Cox said: “Bringing Explore inhouse allows us to leverage the experience of ACM’s hundreds of journalists and editors from over 100 mastheads”.

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Andrew Banks

Andrew is an editor and journalist with over 27 years' experience, working across publications including news.com.au, The Sunday Telegraph and The Australian newspaper.

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