ACMA calls for submissions on its news measurement framework

January 18, 2023 10:28

The Australian Communications and Media Authority (ACMA) is seeking feedback on a ‘news measurement framework’ to monitor levels of diversity across Australia’s media landscape.

The proposed framework was initially outlined in an ACMA 2020 research paper, and was developed in collaboration with leading experts. In late 2022, the Minister for Communications, Michelle Rowland, asked the ACMA to proceed with scoping the potential implementation of this work.

The ACMA is now seeking views from relevant stakeholders including media companies, digital news and social media platforms, government bodies, academia and consumers on the suitability of our proposed framework. The consultation will be open for comment until 5pm (AEDT) Friday 17 March 2023.

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Olivia Kruimel

Olivia Kruimel was the managing editor at Mumbrella. She has more than 15 years of experience in journalism, communications and marketing. Her journalism career began at Fairfax Media (now part of Nine) and includes various B2B publications such as B&T, Travel Today and ALB. As a marketer Olivia has worked for Standard Chartered and various global law firms.