Ad Wrap: Big Foot hearts Jeep; Isla Fischer is Dave for ING Direct; NRMA’s confident man in black
Mumbrella looks over some of the latest campaigns to hit our screens.
Jeep is pushing its Cherokee Longitude with a new spot featuring an office working telling her colleagues about the car’s features while other colleagues look on while offering up their own version of her story.
https://www.youtube.com/watch?v=C5lwx6EVSrw
Another spot features a pair of hikers running into a sasquatch who is quite the Jeep fan. Cummins & Partners is the creative agency of record for Jeep.
https://www.youtube.com/watch?v=7X2SSfcZIX4
ING Direct is back with Isla Fisher as the diva causing trouble in ING’s series of ads featuring real customers.
https://youtu.be/5igWzehHEeE
St George Bank thumbs return in a spot promoting the brand’s $50 offer which allows customers to get $50 if they sign up for a Complete Freedom account.
https://www.youtube.com/watch?v=kXVT-LytTOc
NRMA Insurance has personified the concept of ‘confidence’ as a man dressed in a sleek suit in its latest ad which shows a variety of situations when the confidence of knowing you have different types of insurance makes customers feel relaxed.
https://www.youtube.com/watch?v=cWvYzH8dhr8
Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.
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