Ad2One wins Pharmacy Online

Pharmacy Online has awarded Ad2One its advertising sales account.   

The announcement:

Global digital group, AD2ONE has won the contract to exclusively sell online advertising for Pharmacy Online’s two pharmacy retail websites; www.pharmacyonline.com.au and www.chemistdirect.com. The sites will both join AD2ONE’S successful consumer category, which includes grocery shopping related sites Coles Online, Gourmet Ads and JamieOliver.com.

Advertising for Pharmacy Online’s sites was previously handled by Sensis. AD2ONE will now offer advertisers targeted ads and content integration opportunities on both sites.

“Brands that specifically want to target the chief household buyer can really benefit from advertising on Pharmacy Online’s twin sites. Consumers will have the ability to click directly through to a brand’s product purchase page thus maximising sales and striking whilst the iron is hot. Utilising AD2ONE’s experience in the consumer sector, we’ll work with agencies and brands to communicate with our audience,” said Brenton Le Grand, National Sales & Marketing Manager, Pharmacy Online.

“We are excited to be working with Australia’s number one online pharmacy and are thrilled to have extended our capabilities in the consumer category further. We are looking forward to working with Pharmacy Online,” said Phil Duffield, Managing Director of AD2ONE, Australasia.

PharmacyOnline.com.au is an Australian online pharmacy shopping site offering significant discounts on over 12,000+ products, as well as a retail shop offering everything from health to skin care, weight loss and everyone’s favourite big-name shopping brands. The site has links to its Twitter feed offering specials and daily deals and Pharmacy Online’s Blog has relevant stories about the medical industry, over the counter medicines, prescription drugs, vitamins and health supplements, sexual health, skincare, cosmetics and perfumes as well as baby care.

The Pharmacy Online Group has been featured positively on Today Tonight three times in the past year and continues to be a leader and an industry spokesperson for various media commitments.

ChemistDirect.com is the sister website to PharmacyOnline.com.au and this online store is the group’s discount specialist for pharmacy goods, offering low, online chemist warehouse prices and the highest levels of customer service on over 12,000 heavily discounted products. It is targeted globally and also has a Twitter feed customers can follow for great bargains.

AD2ONE provides exclusive advertising access to premium vertical brands such as Expedia, Coles Online, Reuters, AOL and HotCopper for Australia’s leading agencies, marketers and publishers.

Source: Ad2One press release


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