Adam Goodes’ documentary The Final Quarter watched by 442,000 metro viewers
The Final Quarter – the documentary which tracked the treatment of former AFL star Adam Goodes by spectators, the general public and the media – was viewed by 442,000 metro viewers on Ten last night.
With the addition of regional viewers on the affiliate WIN Network, The Final Quarter had a national audience of 589,000.
“In the Winter of 2015, Australia turned to face itself – it looked into its soul and it had to ask itself this question:
What sort of country do we want to be?”#TheFinalQuarter #TheFinalQuarterFilm pic.twitter.com/CslsBx34AC
— Channel 10 (@Channel10AU) July 18, 2019
Immediately following the documentary, The Project – which airs its 10th birthday special this evening – had an extra program which dissected and discussed what people had just seen. The Project: Final Quarter, Extra Time had 302,000 metro viewers, and 393,000 across the country.
The regular edition of The Project had 277,000 metro viewers for the first half hour at 6:30pm, and 447,000 at 7pm – making it Ten’s most-watched program for the night.
Over on the ABC, 361,000 metro viewers tuned in as it aired the correct episode of Shaun Micallef’s Mad as Hell. On Wednesday night, an error led to last week’s episode accidentally going to air. 495,000 metro viewers watched the incorrect episode on Wednesday, according to the preliminary overnight figures, however the national broadcaster then put the correct episode up on its streaming platform, iView.
The most-watched show overall on Thursday evening – and the only program to crack the 1m metro viewers mark – was Seven News, which attracted 1.022m metro viewers, and 1.598m across the country. Nine News by comparison had 819,000 in the cities, and 1.086m in total. The two news programs had the same amount of viewers in Sydney (257,000 a piece), however Seven edged ahead in Melbourne, Brisbane and Adelaide. The difference was most pronounced in Perth, where 182,000 watched Seven, while 85,000 watched Nine.
Seven News also topped the key advertising demographics of those aged 16 to 39, 18 to 49, and 25 to 54.
The most-watched entertainment offering was Seven’s The Chase Australia, with 601,000 metro viewers, and a further 386,000 in the regions, taking its total to 987,000.
It was also Seven’s night overall, with a primary channel share of 19.3%, and a winning network share of 31.7% – thanks to the strong performance of multi-channels 7Two (4.6%) and 7Mate (4.8%).
Nine placed second with 18.1%, and 24.9% for the network, while Ten had 11.3% and 18.0%. The ABC’s primary channel share was 10.4%, and it had 15.2% for the network, and SBS’ primary channel had 6.7%. The network totalled 10.3%.
Seven’s primary channel was also victorious for capturing the 16 to 39 demographic, with a primary channel share of 20.3% in the age bracket, and a network share of 31.8%, well ahead of Nine’s 16.5% and 24.7%, and Ten’s 17.9% and 25.9%.
In the 25 to 54s, however, Nine’s primary channel narrowly secured a win, with 18.7%, just ahead of Seven’s 18.6%. Thanks to the multi-channels, however, Seven Network topped the 25 to 54s, with 30.6%, compared to Nine Network’s 26.4%.
Essential viewing that needs to be seen by more people.
Well done 10 for airing it, this is exactly the kind of bolder decision that they need to turn the channel around.
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