Adhesive PR wins TripAdvisor’s comms account
TripAdvisor has appointed Adhesive PR to its public relations account.
The appointment will see the agency take responsibility for the travel and restaurant website’s PR, social media and influencer accounts.
Adhesive PR has won TripAdvisor’s PR account
As part of the partnership Adhesive PR will handle earned and social media activity and promote the brand’s campaigns in the Australian market.
The brief excited us from the outset, particularly as it will engage a number of different disciplines within the agency. Our travel team has a proven track record of success in this sector that is both competitive and cluttered, so Adhesive is looking forward to the challenge put to us,” Mike Maurice, managing director, Adhesive PR, said.
The news comes just weeks after the agency lost the PR account for accomodation website HomeAway to Magnum & Co.
In April, the agency also saw Spotify switch PR agencies, moving from Adhesive PR to Eleven PR.
Adehsive PR’s clients include Singapore Tourism, Kitchenaid, Kit Kat and Dyson.
Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.
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