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AdPartners launch Legacy Week TVC

AdPartners unveiled its new TV campaign for Legacy Week yesterday after winning the three-year tender in March.

The campaign will aim to raise funds for Legacy – an organisation which supports the families of veteran and current servicemen and women – during Legacy Week from August 30 to September 5.

Last year’s campaign, also carried out by AdPartners, raised over $4 million.

Legacy National Marketing Manager, Corene Strauss said, “This campaign has exceeded all expectations. We are confident that it will be well received by the public and in turn generate exceptional funds and engagement for the Legacy cause.”

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