Adshel partners with Roy Morgan, increases commuter profiling capabilities

Out of home company Adshel has partnered with Roy Morgan Research to deliver a partnership with Adshel to provide data for more detailed profiling.

The announcement:

Adshel and Roy Morgan Research announce a ground-breaking partnership that, for the first time, gives advertisers the ability to profile and precisely target locations where commuters work and shop – not only where they live.

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