Affinity wins creative account for NSW Electoral Commission’s 2019 state election
The NSW Electoral Commission has appointed Affinity as its creative agency of record for next year’s state election.
Affinity will be responsible for developing the statewide campaign and has already begun working on the account.
Angela Smith, chief strategic officer and partner at Affinity, said in a statement: “We’re super happy with the win and been working closely with the team at NSW Electoral Commission.
“It’s helped us unearth some interesting behavioural insights when it comes to voting in the State election and become the foundation for some fresh creative thinking.”
The campaign is set to launch in the lead up to the election on Saturday March 23rd.