Technology agency AFK launches ‘Exploration Unit’

March 20, 2017 3:04

Sydney agency AFK has created an “Exploration” unit focusing on developing virtual reality applications and investigating new interactive technologies.

AFK has set up an exploration unit.

The agency, which also has a development studio in Dublin, launched the exploration unit last week with the release of a 4K virtual reality app.

The new unit has taken more than two years to set up and will be devoted to giving clients an early look at emerging technologies.

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Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

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