AFR journalist Emma Connors joins Ogilvy PR

Ogilvy PR has appointed Australian Financial Review journalist Emma Connors as the Senior Media Strategist for the company’s PR Health and Corporate division.

The announcement:

Sydney, March 11, 2014: Emma Connors, one of the country’s most respected journalists, has joined Ogilvy PR as Senior Media Strategist for Ogilvy PR Health and Corporate.

Ms Connors joins Ogilvy PR after 17 years with the Australian Financial Review. During her time at the AFR, she wrote across many sections of the country’s only national business daily and sister publications BOSS and AFR Magazine. Among other awards, she’s received the Eureka prize for science and technology journalism. Ms Connors steered the AFR’s health coverage for five years before becoming Opinion Editor in 2012 and part of the senior editorial team that led the AFR in print and online.

Prior to joining the AFR, Ms Connors worked as a magazine journalist and editor in London and Sydney.

Ogilvy PR CEO Kieran Moore said the appointment would bring fresh insights to OPR’s clients and consulting team.

“There’s no doubt about it – Emma is pure quality. She knows how media interacts with government and business and that’s going to be fantastic for our clients,” said Ms Moore.

Ms Connors said she was looking forward to the new chapter in her career. “The media landscape is evolving rapidly and I can bring an insider’s view to Ogilvy’s client base. Having edited the AFR’s opinion pages I have a good fix on what the hot buttons are for government, not-for-profit, and business organisations.

“Ogilvy’s Health and Corporate teams do some fascinating work with leading brands; this is a great chance to work with some great people,” Ms Connors said.

Ogilvy PR is a joint venture between WPP and STW Group, Australia’s leading marketing and communications service group.

Source: Ogilvy PR media release


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