Agent99 toasts wine client wins

Sydney-based boutique PR agency Agent99 has added Hunter Valley Wine Country Tourism and Hunter Valley Wine Industry Association to its client list.

The announcement:

Surry Hills based boutique agency, Agent99 Public Relations is proud to announce the addition of two clients to its roster as of this month.

Expanding on their expertise in promoting wineries and events in the Hunter Valley region, Agent99 PR has been named the communications agency of choice for Hunter Valley Wine Country Tourism, the leading tourism body based in the oldest winemaking region in Australia.

The ‘Agents’ will focus on further raising the profile of the area and its close proximity to Sydney, meaning visitors don’t have to travel far to escape the city hustle and bustle, but the incredible wine and food experiences the region is known for provide the emotional escape akin to being thousands of miles away.

Through the joint brief, Agent99 PR will also represent the Hunter Valley Wine Industry Association, promoting all of their hallmark wine and food events in 2011; including the June long Hunter Valley Wine and Food Month, and the Hunter Valley Semillon and Seafood Festival in October. This marks the fifth year that Agent99 PR has been contracted to promote the events on behalf of the organisation.

Sharon Zeev Poole, Director, Agent99 PR said, “We’re really excited about the new strategic direction the region is headed, which will be announced shortly, and we’re proud to be working with an area that produces such iconic Australian wine and unforgettable experiences to match.”


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.