Aimee Buchanan takes on GroupM CEO role

July 29, 2021 7:10

OMD Australia Chief executive officer, Aimee Buchanan is leaving the Omnicom Group for competitor WPP AUNZ.

Buchanan will take up the vacant role of GroupM chief executive officer. She will join GroupM in October to lead the network of agencies including Mindshare, MediaCom, Wavemaker, Essence, Neo and m/SIX and specialty media businesses including Finecast, Xaxis and Sightline.

The role was vacated by Mark Lollback who left the business in March after five years in the position.

Lollback was part of a string of senior leaders to leave WPP AUNZ in the months leading up to the takeover by WPP Plc, which then saw CEO Jens Monsees also step down.

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Olivia Kruimel

Olivia Kruimel was the managing editor at Mumbrella. She has more than 15 years of experience in journalism, communications and marketing. Her journalism career began at Fairfax Media (now part of Nine) and includes various B2B publications such as B&T, Travel Today and ALB. As a marketer Olivia has worked for Standard Chartered and various global law firms.