F.Y.I.

Allied Pinnacle selects Molasses for new wheat rollout

April 4, 2024 8:40

Brand and design agency Molasses has been chosen by Allied Pinnacle to rollout Wise Wheat to Australia – a new type of wheat that contains more fibre than regular wheat flour.

The announcement:

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Topics

Allied Pinnacle Dan Parritt David Pitt Molasses

Latest

Better late than never: The government finally moves on streaming content quotas

Nine wins the Melbourne Cup despite Seven's swindle

Woolworths recycles 2024 Christmas ad, redirects marketing budget

Netflix, Disney, and other streamers hit with Australian content quotas

Unmade Index falls after movements across the board

Allied Pinnacle selects Molasses for new wheat rollout

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

SUBSCRIBE