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AMAA establishes influencer community to help support best practice standards

September 5, 2019 8:54

The Audited Media Association of Australia (AMAA) is moving into the influencer space with the launch of a new industry council for the Australian influencer marketing community.

The Australian Influencer Marketing Council (AIMCO) will provide a platform for companies working in the influencer marketing channel to work collaboratively to develop best practice standards.

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Hannah Blackiston was the deputy editor of Mumbrella. She worked with the company from March 2019 to November 2020.

Topics
AIMCO AMAA Australian Influencer Marketing Council influencer marketing John Broome Josanne Ryan
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