AMI splits marketing program of the year award, Holly Kramer honoured for achievements
Meat and Livestock Australia (MLA) and Melbourne University shared the award for Marketing Program of the Year at the 36th AMI Awards last night.

The award was split between two campaigns, Meat and Livestock Australia for ‘The most successful lamb campaign ever,’ and Melbourne University for ‘Revitalising a 160-year-old brand.’
Meat and Livestock Australia also took home awards for brand revitalisation and marketing communications (B2Cand B2B), while Melbourne University won the education category.