An opinionated sod gives Telstra both barrels
When something is filed under the heading ‘Everything wrong with advertising in a single ad’, you know what’s to follow may be light on positivity.
But even Dr Mumbo was taken aback at the withering bluntness of Rob Campbell, APAC planning director for Wieden+Kennedy, when he turned his critical eye to a recent social campaign for Telstra.
uugh
When you read your rubbish [as in, my rubbish] on someone else’s site, I realise that what I have said has lost all sense of cheekiness that I always try and convey in my mutterings. Seems I need some help on brand management too. Bugger.
Why is the vehicle left hand drive?
Mumbrella, why would you publish “Because if an ad agency was behind it, then they need to go kill themselves immediately.”
Do you not realise that real human beings actually put this creative together? They might have not done a great job, but seriously… This is not acceptable.