F.Y.I.

Andras Vigh named CEO of Blue 449

September 28, 2015 11:21

Hungarian Andras Vigh has been named the CEO of ZenithOptimedia’s offshoot media agency network Blue 449, which Match Media has joined after being bought by Publicis earlier this year.

The release:

Andras Vigh has been appointed Global CEO of Blue 449, the Open Source media communications network launched by ZenithOptimedia Group. Andras will take charge of the rollout and strategic development of the Blue 449 network.

A member of ZenithOptimedia’s Global Executive, Andras joins Blue 449 from his leadership role in Asia, where he was Chairman, Greater China for VivaKi and ZenithOptimedia. Based in London from the end of the year, Andras will work closely with James Shoreland, Global Managing Director, Blue 449, and Sebastien Danet, Chairman of the supervisory board of Blue 449, and will create a global leadership team for the new network.

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