ANZ partners with JCDecaux for tram stop takeover during Australian Open
ANZ has partnered with JCDecaux to takeover all twelve large-scale tram shelters at Melbourne Park for the Australian Open.
The takeover consists of nine different themes, greeting fans with ANZ’s “signature blue neon lighting, fully wrapped shelters, seat decals, and a 70-metre tennis court floor decal – the first of its kind”.
As Sian Chadwick, ANZ’s general manager marketing, Australia, explained: “Collaborating with Tennis Australia, we’ve created an engaging precinct experience that combines the excitement of the Australian Open with the security of ANZ Falcon, always protecting against fraud.
