Appliances Online launches huge blimp to symbolise confidence in economy

Appliances Online is promoting its brand with a maiden blimp flight of the largest blimp in the Southern hemisphere in an effort to convey the brand’s confidence in the Australian economy.

CEO and founder of Appliances Online John Winning said: “It’s an exciting time for retailers and the Appliances Online Legendary Blimp symbolises our confidence in the Australian economy and our dedication to pushing boundaries to reach new heights as an Australian retailer.

“Having recently won a world retail award for Best Customer Experience of the year, we’ve proved the standard of our customer service is at a world-high; we really do go above and beyond for our customers.”

The Appliances Online Legendary Blimp will be illuminated from inside by two 1,000 watt lightbulbs, making it highly visible during night flights.

Members of the public will have opportunities to travel in the blimp.


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