Are your videos falling flat? This could be why
Vouch’s Gary Zurnamer shares the five common video marketing mistakes you might be making (and how to fix them).
Video is incredibly effective in boosting engagement, dwell time and conversions. It’s little wonder that marketers have been doubling down on their video investment in 2022.
But knowing this potential makes it all the more frustrating when a video falls flat and doesn’t get the results you were hoping for. If you’re investing time and money in creating video content, you want it to deliver.
Sometimes experimental ideas simply fail to resonate. But often, engagement is lacking when we fail to follow the fundamental best practice when it comes to video.
