ARIA adland award open to agencies who ‘pledge support for homegrown music’
Australian agencies are being called on to invest music budgets into homegrown artists in order to be eligible for this year’s adland ARIA Award.
Entries are now open for ‘Best Use of an Australian Recording in an advertisement’, with agencies having to first take the pledge: “Our agency pledges support for homegrown music by elevating our work with local voices, sounds and stories, and encouraging our creatives to invest music budgets into homegrown artists.”
Aside from a $1,500 entry fee, all entries must be created by an Australian agency, and use a sound recording with an Australian citizen, permanent resident, or other eligible artist as identified in the full criteria, controlled, or distributed by an ARIA member.
