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Australia Post launches social media advertising service ‘Social Admate’

Australia Post is launching a social media advertising service, Social Admate, created to support small businesses.

Social Admate is an advertising service dedicated to Facebook and Instagram offering Australians an initial planning call, an account manager, the creation of a Facebook Page, ad creative, A/B testing and a personal reporting dashboard.

The platform has been created in partnership with a social ad automation service Tiger Pistol.

Australia Post confirmed the soft launch of Social Admate noting it would be rolling out more offerings in the new year to assist small businesses.

“Social AdMate has everything you need to run a successful social campaign on Facebook and Instagram,” the website states.

Social Admate currently offers four packages with the ‘Basic’ package offering one monthly ‘always on’ campaign and two ad variants for $295 per month.

The Basic package offers clients an objective of 17,000 page impressions and 30 or more website clicks.

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