Bauer Media partners with Australian Banking Association to combat elder financial abuse
Bauer Media has thrown its support behind the Australian Banking Association’s (ABA) fight against elder financial abuse with a new campaign revealing that almost six in ten Australians are worried that someone they know will be the victim of abuse.
The campaign is calling on governments across the country to take a stand and provide support for those in need.
ABA CEO Anna Bligh and Bauer Media financial ambassador Effie Zahos
Well, you can’t say that Bauer doesn’t know who their audience is.
It was a huge honour to be participant at the launch of this national campaign with Australian Banking Association and Bauer Media to “ Stop Elder Financial Abuse “ in Sydney on Wednesday .
I also felt after presenting a few minutes of “ The Lived Experience “ that these organisations were going to enable the voices of the nation to be heard . Thank you CEO Anna Bligh and the Australian Banking Association Team , CEO Brendon Hill and Bauer Media team and Effie Zahos . Let’s spread the word and all get onboard with this campaign . The Government needs to action without delay :
– Laws to be put in place around Powers of Attorneys the same in every state across our nation
– A national registry of Powers of Eterny and a safe place to report financial elder abuse in every state .
Three easy steps that will protect our older Australians from financial abuse. Everybody has a responsibility and a role to play in this campaign , it might be your parent, grandparent , aunt or uncle ,neighbour or friend . Everybody knows somebody and is touched by this .