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Belle Sparavec joins Mango as head of experiential

DDB Group’s public relations agency Mango, has appointed Belle Sparavec to the role of head of experiential.

Sparavec will work across Mango’s experiential clients which includes Unilever, Volkswagen, Thermomix and Wella.

Sparavec joins from her previous role at Valiant

She joins the agency from her previous stint at furniture event hire and styling company Valiant, where she was a senior relationship manager for just three months.

Prior to Valiant, Sparavec was a senior event producer at Fourth Wall for two months.

Sparavec also held a senior event producer role at Belle Laide Events for five months earlier this year.

“Joining an agency where experiential intersects with PR is the natural next step for me.

“I was drawn to Mango’s culture, capabilities and ambition and I’m so pleased to have joined such a talented and innovative team, and an environment where we are developing creative strategy, new partnerships and experiences that will challenge and provoke,” Sparavec said in a statement.

Speaking of her appointment, Mango managing director, Tabitha Fairbairn added: “Belle is extremely creative and brings with her a reputation for delivering exceptional experiences for high profile brands.”

Sparavec is replacing Brooke Pilton who departed the role in May after six years.

Pilton is now a group account director at Octagon.

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