The Big Adventure comes fourth in timeslot as ABC beats Seven on primary station share
Seven’s winner announcement of reality show The Big Adventure saw 649,000 viewers tune in to see 27-year-old tradie Mark Sellar win the show and take home $1m, after 628,000 tuned in for the final double-episode from 7.30pm.
The low numbers meant Seven was beaten into third place for audience share on its primary channel with 17.2 per cent share, behind Nine’s 18.6 per cent and the ABC which had a very strong 17.7 per cent, as Ten was fourth with 14.1 per cent.
The show struggled to build an audience after debuting to 945,000 viewers on Seven and 7Mate in October, posting a season low of 447,000 on Sunday evening, according to OzTam metro overnight figures.
In its first hour, the show was beaten by repeat episodes of The Big Bang Theory on Nine which attracted audiences of 945,000 at 7.30pm and 1.044m at 8pm, and two episodes of Ten’s Gold Coast Cops, which was watched by 737,000 at 7.30pm with the second episode watched by 772,000 at 8pm, as well as ABC’s 7.30 which had 880,000 viewers and Australian Story at 8pm which was the top non-news show of the night with 996,000 viewers.
At 8.30pm it was beaten into third place behind ABC Four Corners (792,000) and Media Watch (719,000) and Ten’s Territory Cops which got 722,000. However, it did beat Nine’s Big Brother which got 573,000 viewers for a 90-minute show, down on last week’s 653,000 viewers despite entering its final three episodes.
In the later timeslots Seven’s Marvel’s Agents of SHIELD at 10.15pm got 247,p00 viewers, whilst ten’s Homeland at 10.30pm did not make the top 100 shows with 124,000 viewers. Last week it was the most timeshifted show watched another 152,000 times, a 147 per cent increase on its overnight viewing figures of 103,000, whilst the Seven show was watched another 81,000 times.
In news, Nine News won the night with an audience of 1.022m, dropping to 1.018m at 6.30pm while Seven News at 6pm settled for 1.008m viewers with Seven News/Today Tonight at 6.30pm dropping to 967,000. ABC News at 7pm also enjoyed a small bump courtesy of the cuts coverage, rising to 890,000 viewers.
Top 15 Shows
1 THE BIG BANG THEORY -RPT EP2 Network 9 1,044,000
2 NINE NEWS Network 9 1,022,000
3 NINE NEWS 6:30 Network 9 1,018,000
4 SEVEN NEWS Network 7 1,008,000
5 AUSTRALIAN STORY-EV Network ABC 996,000
6 SEVEN NEWS / TODAY TONIGHT Network 7 967,000
7 THE BIG BANG THEORY -RPT Network 9 945,000
8 A CURRENT AFFAIR Network 9 926,000
9 ABC NEWS-EV Network ABC 890,000
10 HOME AND AWAY Network 7 882,000
11 7.30-EV Network ABC 880,000
12 ABC NEWS UPDATE-EV Network ABC 880,000
13 FOUR CORNERS-EV Network ABC 792,000
14 GOLD COAST COPS EP 2 Network TEN 772,000
15 GOLD COAST COPS Network TEN 737,000
Audience Share
Network 9 18.6%
Network ABC 17.7%
Network 7 17.2%
Network TEN 14.1%
Network 7TWO 6.2%
Network GO! 4.6%
Network ELEVEN 3.6%
Network ABC2 3.5%
Network 7mate 3.3%
Network Gem 3.0%
Network SBS ONE 2.9%
Network ONE 2.8%
Network ABC News 24 1.1%
Network ABC3 0.8%
Network SBS 2 0.6%
Network NITV 0.2%
Total Audience Share
Network 7 TTL 26.6%
Network 9 TTL 26.2%
Network ABC TTL 23.0%
Network TEN TTL 20.5%
Network SBS TTL 3.7% 3.9%
Data OzTAM Pty Limited 2013. The Data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM.
Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.
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A decent show used to be minimum 1 million, a hit was 2 million, now the average top rating show is 800,000. The wheels really have fallen off free to air tv.
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Why do Channel 10 persist with showing Homeland at 10.40 PM?
Are the consciously doing this to drive people online to their website to watch it or drive extra time shift viewing.
I for one am switching off and will watch it elsewhere
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Fast track in Malaysia means showing a program on the same day it is shown in US. Not here. They have already shown new episodes of Revenge in KL.
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The Big Adventure was my favourite show of 2014 – I guess it’s a bit too cerebral for most though.
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Very true Jennifer. Well in a way.
The 38 #1 shows (in the “TV season”) of 2014 averaged 1.958,132 in the Metropolitan markets. That’s just a smidge more than your 800,00. Ok, it’s more than a million.
But you are right in one aspect. The highest ‘annual’ average I have tracked is 2003 with an average of 2,235,792. So the average #1 programme is down 12.4% over 11 years. Plus the population has grown 18.8% during that time.
But looking at it another way, it does mean that the average #1 programme attracts 12.2% of the metro population. If that proportion holds in the regional markets, then that means that one-in-eight Australians are watching that programme in the average minute.
With a current population of 23.7m (ABS) means 2.9m Australians on average watch the #1 TV programme.
Now I ask you, name me one other medium that can deliver (on average) almost 3m Australians per minute over a (typically) 60 minute duration with a single piece of content.
So, yes a wheel may be wobbling but they are still damned big wheels.
Or as Samuel Clemens neatly put it … the rumours of my death have been greatly exaggerated.
Cheers.
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