Black Communications wins Bentley Motors, Moncler and the Ritz-Carlton, Melbourne
A big start to the year for luxury communications agency Black Communications – winning three new accounts.
The announcement:
Black Communications, Australia’s leading luxury communications agency, has won three new accounts in 2022.
Bentley Motors Asia Pacific has appointed Black as its communications partner for Australia and New Zealand. Black will work with the Bentley team on general PR management, press fleet, events and partnerships to support the brand’s ambitious plans for 2022 and beyond.
This month, Black also welcomes Moncler, a brand renowned for innovation and creativity. In 2022, Moncler continues to combine style with technology, and has expanded its retail network to include New Zealand. In the luxury travel segment, Black has been appointed to manage public relations for the launch of The Ritz-Carlton, Melbourne. Set above the Melbourne skyline with panoramic views, the property will bring a new level of luxury to the city when it opens later in the year.
The new business wins consolidate a period of strong growth for the agency. In 2021, Black was appointed to represent the Moët Hennessy Australia bubbles portfolio (including Veuve Clicquot, Moët & Chandon, Dom Pérignon and Ruinart) as well as the new W Sydney and fashion brands Coach and P.E Nation.
Says Black’s managing director, Sophie Curtis, “We’re excited to welcome Bentley Motors, Moncler and The Ritz-Carlton, Melbourne to Black in 2022. It’s a defining moment as we emerge from the disruptions and hurdles of the last two years, and our wins highlight the strength and positivity of the luxury segment in Australia and New Zealand.”
Source: Black Communications press release
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Bentley
Bentley Motors
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Black Communications
Moncler
Ritz-Carlton
Ritz-Carlton Melbourne
Sophie Curtis
