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Blue449 picks up Royal Caribbean Cruises as first client win since rebrand

Media agency Blue449 has won Royal Caribbean Cruises, its first client win since re-branding from Match Media last Monday.

Royal Caribbean Cruises

Blue449 won the account from incumbent Slingshot after a pitch late last year.

Slingshot’s CEO, Simon Rutherford, told Mumbrella: “We had the business for two years and we’re really proud of the work we did over that two years. We did some ground breaking work for the category and we are really disappointed to see them leave and we wish them well.”

John Preston, CEO of Blue449, told Mumbrella he was pleased to be working with the brand’s parent company RCL: “I’m delighted to be working on the business, it’s a fantastic time to join the RCL team and it’s also a fantastic time for us to win an account having just recently re-branded as Blue449”.

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