BMF and Sweet Shop capture moments in time with new Lion Five Seeds Cider campaign

Lion cider brand Five Seeds has launched a new campaign for its three new varieties, using the line ‘Plant the Seed’.

The campaign, by BMF and The Sweet Shop, promotes three new cider variants: Crisp Apple Cider, Premium Cut Dry Apple Cider and Night Orchard Apple.

Supported with Australian band Rufus and their single ‘You Were Right’ the ad focuses on moments frozen inside an apartment block where an apple tree has grown through the building and over-taken a house party.

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