Body+Soul moves under WHIMN umbrella in strategic realignment

News Corp Australia has announced that its Body+Soul brand will now operate under the umbrella of the WHIMN network in a strategic alignment that allows for a better commercial offering to brands and more connection between content for consumers. The move will not affect the teams of either Body+Soul or WHIMN, News Corp said.

News Corp has also announced Georgi Pell, current marketing director for WHIMN and news.com.au, has been appointed to the role of general manager of WHIMN.