Bohemia wins Employsure media account
Employsure – a human relations and workplace advisory service – has appointed M&C Saatchi-owned media agency Bohemia after a competitive pitch process.
Bohemia will now handle the company’s performance media and digital channels, beginning with a campaign focused on the end of financial year for small business owners.
James Collier, partner at Bohemia, said: “We are delighted to be in partnership with Employsure. The organisation provides an invaluable service to Australian small businesses and we are looking forward to contributing to their continued growth and the good work they do.
David Low, head of marketing at Employsure added: “Bohemia won the business by demonstrating innovative thinking, a clear focus on results and a clear position for the craft of media. We are exited to get to work with the team.”
Late last month, it was also appointed to the Western Sydney University account, which was previously held by Blue 449.
The agency has recently appointed Jacqui Capel – who will be charged with integrating media with creative thinking – as integration director.
Anna Vergaki also joined the agency as a performance director last week.