F.Y.I.

Bonds launches period underwear campaign via the ARC Factory

April 5, 2022 8:32

Bonds has launched a new campaign for its period underwear range, collaborating with Gen-Z talents to normalise individual experience of periods.

The announcement:

BONDS assembles the Class of ‘22 to front their game-changing range of Bloody Comfy Period Undies, teaming up top next-gen Aussie disrupters to ditch traditional period rules, celebrating the power of friendships and unique experiences that unite young people today.

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