BotW: Making sense of TV cancellations; Why Amaysim must be in on the AI joke; Hard truth about Nine’s missed moment


Welcome to Best of the Week, written on a chilly morning in Evandale, Tasmania.

Today: A tale of two cancellations – Ten’s strategic shift and the ABC’s tactical cut; Is Amaysim trolling adland? (Yes); and what Nine’s board didn’t do.

Happy National Kiss A Wookie Day for tomorrow

We kicked off our EOFYS last night. Sign up for an annual paid membership of Unmade before June 30 and you’ll receive a huge additional benefit – a complimentary membership of Mumbrella Pro, usually priced at $790. It’s our best ever end of financial year offer.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.