Brand Services rebrands following Slater Street Equity acquisition
Logistics services and corporate merchandising company Brand Services has undergone a rebrand following an acquisition by private equity firm Slater Street Equity, developed in house.
The announcement:
Brand Services has revealed a stunning new rebrand following acquisition by private equity firm Slater Street Equity.
Michael Landy, Director of Slater Street Equity says: “Having consistent, reliable and contemporary approaches to building a brand’s presence, visual identity and merchandise is such an important ingredient in building business loyalty and identity today – for staff and customers.”
Developed by an in-house design team, the company chose to keep some brand elements to reference their corporate DNA and client first culture along with a dynamic new look and feel to reflect the new ownership.
“We must continue to be innovative and relevant to our partners as they evolve and change to meet the demands of their customers and new sources of competition to survive in this ever changing and fast paced world. We as a brand are not standing still and are continually improving and enhancing our business, from our internal operations to our client’s experience with us” Landy said.
Brand Services has been operating for almost 20 years and has been the backbone of many successful businesses across a range of industries including hospitality, automotive, retail and manufacturing.
The company – with up to 50 staff – specialise in delivering corporate brands to market through a range of services, from logistics and warehouse management to campaign management incorporating strategic promotional, apparel offerings and print procurement and management.
“Our core service and expertise is to assist our clients manage their marketing supply chain operations – from inception to delivery. We see tremendous opportunity to extend the Brand Services existing e-commerce and logistics platform and this re-branding further positions us as a trusted partner of major, iconic Australian brands” Landy said.
Source: Enthral media release
