Brandscreen founder Julian Tol re-emerges as CEO of Startup Muster

June 12, 2018 7:00

Founder of Australian demand-side trading platform, Brandscreen, Julian Tol has resurfaced as the newly appointed CEO of Startup Muster after several years working with Asian online marketing services.

Tol founded Brandscreen with Seth Yates in 2006. In 2013, they called in administrators after failing to raise capital to keep the company running. Both left the business a year later, while the company struggled for another two years before being eventually wound up.

Julian Tol with Startup Muster founders Monica Wulff and Murray Hurps

In taking over the leadership of Startup Muster – which runs an annual survey of the Australian startup community – Tol said changing local attitudes to business risk and failure is a key area of what he’d like to change.

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Paul Wallbank

Paul Wallbank was news editor at Mumbrella between June 2017 and June 2019. Previously he's covered business and technology issues for outlets ranging from The Australian and Sydney Morning Herald to the ABC and Business Spectator.

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