Brisbane radio ratings: Nova on top as KIIS 97.3 slips post rebrand

For the first GfK metro radio ratings of the year, Nova106.9 has once again topped the Brisbane market with 10.8% chare of people over 10, up 1.1 points. The survey period for Survey 1 ran from January 16 to February 26.

In second for people over 10 was 4KQ with 9.4% of people over 10, down 1.2 points.

In the largest change, KIIS 97.3, which topped the most recent survey last year, dropped 2.7 points to 8.5% share of people over 10. KIIS 97.3 was rebranded from 97.3FM, effective from 16 January.

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For breakfast, ABC Brisbane was on top with 13.2%, up 3.9 points. It was also the largest change for the timeslot.

The second was Nova106.9’s Ash, Luttsy & Susie O’Neill with 10.7%, a change of 0.

For drive, Nova106.9’s Kate, Tim & Joel topped with 13.3% of the share, up 0.8 points.

Coming in second in terms of share was Hit Network’s B105 drive show Carrie & Tommy, up 0.7 points with an 11.2% share.

The largest change, however, in drive was KIIS973’s Will & Woody with a drop of 3.3%, to 7.8% share. The show was second in the previous survey.

Director of content for Nine Radio, Greg Byrnes praised 4BC host, Neil Breen, after he posted a 9.9% share, up two points on the same book last year, despite dropping 0.8 points this book.

“We’re rebuilding in Brisbane, but we’re pleased overall, as this is the best survey one share since 2009. Book to book it is down, but ratings bounce around and it’s trends we’re looking at. Brisbane can be quite volatile in relation to the books, so it will bounce around, but when you look at those trends, it’s very encouraging.”


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