Brisbane radio ratings: Triple M slides by 1.9 points in breakfast, loses its overall lead

Southern Cross Austereo’s (SCA) Triple M Brisbane breakfast team has taken a hit in the second GfK radio ratings survey for 2020. After leading the pack in the previous survey, The Big Breakfast team of Greg Martin, Nick Cody and Margaux Parker dropped 1.9 ratings points to land on a 9.5% audience share.

Triple M’s drive slot, hosted by Mick Molloy and Jane Kennedy, gained 1.3 points, leading to an 11.2% share. However, this was not enough for the network, which lost the top spot in Brisbane, down 1.4 points overall from the previous survey with a 9.9% share.

Triple M lost the top spot Brisbane in the second radio ratings survey for the year

Taking over Triple M at the top of the overall ratings was SCA’s Hit 105 and Australian Radio Network’s (ARN) 97.3 F,M both with a 10.5% share.

Hit 105’s breakfast team, which was equal first with Triple M in the previous survey, maintained its lead with an 11.8% share. The team of Stav Davidson, Abby Coleman and Matt Acton gained 0.4 ratings points.

Meanwhile, 97.3 FM’s returned team of Robin Bailey, Terry Hansen and Bob Gallagher, climbed 0.3 points from the previous survey to a 10.4% share. Bailey and Hansen returned to the network at the start of this year, reforming the network’s breakfast trio that hosted the slot for 10 years up until until 2016, when Bailey’s contract was not renewed.

Bailey was then a host of Triple M’s Big Breakfast, but stepped down in September to spend more time with her husband Sean Pickwell who was battling cancer. Pickwell then passed away just a few weeks later.

Brisbane radio ratings for survey two. Source: GfK [Click to enlarge]

Over in drive, Nova’s Kate Ritchie, Tim Blackwell and Marty Sheargold (‘Kate, Tim & Marty’) maintained their stronghold of the top position with a 14.4% share. Overall, Nova’s share was down 0.7 points to hold a 10.4% share.

Nova’s drive win was followed by Hit 105’s line up of Carrie Bickmore and Tommy Little, followed by Dave ‘Hughesy’ Hughes and Ed Kavalee, which gained 0.5 points to make an 11.5% share.

Both Hit 105 and Triple M overtook 97.3 FM’s drive hosts Will McMahon and Woody Whitelaw (‘Will & Woody’), who lost 1.1 points and slid to a 10.8% share.

ABC Brisbane was up 0.8 points to a 10.6% share in breakfast and up 1.5 points in drive to a 7.7% share, leading to its overall share lifting 1.2 points to an 8.4% share.

ABC News reached a breakfast share of 2.7%, up 0.9 points, and gained 0.5 points in drive to reach 1.4%.

The return of 4BH, formerly Macquarie Sports Radio, gave the Nine Radio station a 0.4% share overall.


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.