Bunnings appoints PHD to media account

May 26, 2025 9:53

Bunnings has handed its media account to PHD, following a competitive pitch process.

The win marks the end of Bunnings’ relationship with incumbent Initiative. The IPG agency held the account since at least 2010, when it was worth around $40 million in billings.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.