Bunnings signs with A-League and Westfield W-League

December 23, 2020 3:43

Bunnings has signed a partnership with the A-League and Westfield W-League for the upcoming season, the first time the retailer has partnered with football (soccer).

The partnership will see the launch of the ‘Bunnings Ladder’ and the ‘Bunnings Team of the Week’, identifying the over leaders per competition and best performing team in every round of the A-League and Westfield W-League.

Sydney FC CEO, and commercial-lead of the Australian Professional Football Clubs Association (APFCA), Danny Townsend, said: “This is a partnership of perfectly aligned values – Bunnings’ team members are the heart and soul of their business, and our sport is all about teamwork.

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Olivia Kruimel

Olivia Kruimel was the managing editor at Mumbrella. She has more than 15 years of experience in journalism, communications and marketing. Her journalism career began at Fairfax Media (now part of Nine) and includes various B2B publications such as B&T, Travel Today and ALB. As a marketer Olivia has worked for Standard Chartered and various global law firms.