BWM unveils new work for Selleys
BWM has unveiled its latest work for award-winning account Selleys.
Two ads, one for Selleys No More Gaps Fast Dry, the other for Ultra Repair Glue, are to launch this week.
BWM’s ECD Rob Belgiovane said: “Every bloke in Australia has odd jobs around the home that have been on the ‘to do’ list for ages. We have created work that encourages them to give DIY a go, and demonstrates how easy it is with Selleys.”
BWM won a film bronze at Cannes this year for its Selleys 3-in-one ad featuring a housewife flirting with a tradie in June. The ad has also been awarded at London International Awards, One Show and Spikes Asia and has been shortlisted at D&AD.
Credits:
- Executive Creative Director: Rob Belgiovane
- Creative Director: Rocky Ranallo
- Creative team: Tim Bloore, Mike O’Rourke
- Strategic Planning: Matt Robinson
- Head of Onscreen and Experience: Abby Hunt
- Production Company: @radical.media
- Director: Brendan Hearne
- Producer: Johnny Greally
- Executive Producers: Ian Fowler and Holly Alexander
Post production: Method - Audio: Sound Reservoir
- Account Director: Lisa FitzGerald
- General Manager: Simon Hadfield
- Marketing Director: Shaun Carey
- Category Manager: Karl King
- Brand Manager: Fiona Tsiamoulis
Love the No More Gaps ad. I taught myself to play slide guitar while waiting for my wife to get ready over the course of a year.
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I hope they dont get rid of Dave the Cricket. Or is that someone else….
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