Cameron Swan promoted to CEO of Active International

Active International has promoted Cameron Swan to be its CEO following the departure of Areef Vohra.

The announcement: 

Active International, Australia’s largest corporate trade (barter) company, is excited to announce the promotion of Cameron Swan to Managing Director, Active International, Australia. This follows Areef Vohra’s resignation after eighteen months in the leading role at Active, who decided to pursue other opportunities.

Cameron Swan started with the company in 2009 where he joined as the Business Services Manager responsible for client fulfilment and trading relationships. Based in the Sydney office, Cameron has gained an invaluable experience in a number of key areas in the barter business with his previous roles as Media Director during 2012, Client Services in 2013 and most recently Commercial Director.

Dean Wilson, CEO and Executive Vice President of Europe and Australia, Active International commented: “I am thrilled with the promotion of Cameron Swan from Commercial Director to Managing Director of Active Australia. Cameron has already had a very successful career at Active and we are fortunate to have such great internal talent to promote into this key role.

“Under Cameron’s leadership I am confident our business with all our partners will go from strength to strength” he added.

Swan commented: “Having worked at Active International for the last six years I have experienced the evolution of the barter business into what we call today corporate trade.  This business model offers tremendous opportunities to clients who seek growth, extra value and guaranteed ROI; it is undoubtedly a smart way of doing business today. In the current climate, companies recognise the significant value corporate trade brings to their business and we are always excited to witness their growth” Swan commented.

“I am eager to see our media owners, agencies and clients realise the potential of our business model and be intuitive to explore more of what we have to offer. I am also excited as this year is a milestone for us. With 21 years of our Australian operations we celebrate our success while working hard to lead the future of corporate trade, continue to build on our credibility and cement our business in Australia. ” Swan added.

Active International is a leader in the corporate trade industry backed by a team of trade experts, well-established relationships with clients and media agencies and many success stories to tell.

Source: Active International media release


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