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Campaign Review: TK Maxx, Myer, Big W and Target get festive

Welcome to Campaign Review: Christmas Edition. Each week, Mumbrella invites industry creatives and strategists to offer their views on recent ad campaigns. This week, Mumbrella asked experts from POLY and Connecting Plots to share their thoughts on the festive works from TK Maxx, MYER, Big W and Target.

November 24, 2022 9:00

Brand: TK Maxx

Campaign: Big Brands at Small Prices

Agency: Howatson + Company

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Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

Topics
AJF Partnership BIG W Campaign Review Clemenger BBDO Connecting Plots Dave Jansen Howatson + Company M&C Saatchi Myer Peter Galmes POLY Target TK Maxx
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