Campbell Arnott’s marketer Cameron Davidson joins Frucor as marketing director
Beverage company Frucor has appointed Campbell Arnott’s marketer Cameron Davidson as marketing director.
He replaces Justine Cotter, who has left the company.
Davidson’s career to date includes stints at UK beverage firm Britvic, drugs company Pfizer and brewery Morland.
Frucor CEO Jonathan Moss said: “Frucor is a leader and innovator in the beverage space with our commitment to encouraging new ideas and thinking. Cameron’s marketing background made him an ideal candidate but what really stood out is his desire to nurture fresh ideas.”
Frucor’s brands include V, Rockstar, Mizone, H2Go, Gforce, Protein Revival and Angostura, which was promoted via Modern Family star Sofia Vergara last year.
