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Cancer Council appoints Loud for Pink Ribbon Day campaign

Ad agency Loud has been appointed to develop the campaign for the Cancer Council’s Pink Ribbon Day.

The work will include print, online, social media, direct mail, PR and point of sale and will launch in August.  

Melissa Cicero national events marketing – coordinator Cancer Council Australia said: “We are pleased to be working with Loud to help increase the awareness of the Cancer Council and our work in breast cancer research, prevention and support.

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