F.Y.I.

Carat picks up Polaris, Visit California and Intrepid accounts

November 19, 2013 1:29

Carat’s Melbourne has won the accounts for Polaris, Visit California and Intrepid worth around $10m in billings.

The announcement:

Carat Melbourne has won three new clients in Polaris Motorcycles, Visit California and the Intrepid Group. Carat will
manage the media strategy, planning and buying for all three businesses, with combined billings of $10m.

The Polaris Motorcyles portfolio includes numerous models and brands such as the iconic American brand’s Indian
and Victory Motorcycles.

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