Carat promotes Gavin Ashcroft to Chief Strategy Officer
Carat has promoted Melbourne general manager Gavin Ashcroft to the role of chief strategy officer Carat Australia & New Zealand.
The announcement:
Carat has promoted Melbourne General Manager Gavin Ashcroft to the role of Chief Strategy Officer Carat Australia & New Zealand.
Great, a more complex leadership structure to keep the mates all in jobs for the next few years until they get the tap on the shoulder from Global.
As a client, this announcement is totally irrelevant to my business. Lets face it, media agencies are glorified traders. Unless its data-driven strategy, then I ain’t interested !
Carat – get with the times